Project Noah

Project Noah is a tool to explore and document wildlife and a platform to harness the power of citizen scientists everywhere.

Join Project Noah Today

About Project Noah

Project Noah is an award-winning software platform designed to help people reconnect with the natural world. Launched out of NYU’s Interactive Telecommunications Program in early 2010, the project began as an experiment to mobilize citizen scientists and build a digital butterfly net for the 21st century. Backed by National Geographic, Project Noah is mobilizing a new generation of nature explorers and helping people from around the world appreciate their local wildlife. Our community is harnessing the power and popularity of new mobile technologies to collect important ecological data and help preserve global biodiversity.

Our ultimate goal is to build the go-to platform for documenting all the world’s organisms, and through doing this we hope to develop an effective way to measure Mother Nature’s pulse. By developing tools to help the mobile masses share their encounters with nature, we are building a powerful force for crowdsourcing ecological data collection and an important educational tool for wildlife awareness and preservation. We hope you’ll support us on this mission by joining Project Noah today.

Yasser Ansari Yasser Ansari Martin Ceperley Martin Ceperley Peter Horvath Peter Horvath Karen Loughrey Karen Loughrey David Munson David Munson

Yasser Ansari, Chief Leaf

Yasser Ansari studied molecular biology and bioinformatics at U.C. San Diego and spent time researching plant genomics at the Salk Institute for Biological Studies. After the lab, he moved into the wireless industry where he helped design and develop hand-held radiation detectors, gaming accessories, and new mobile software at companies including Kyocera, Qualcomm, and Peek. He earned his Master’s degree from NYU’s Interactive Telecommunications Program and holds several technology patents.

Martin Ceperley, CTO

Martin Ceperley is a hacker/developer who has launched his own app, Historic Earth, and software development company Emergence Studios. Historic Earth lets mobile users explore history with their touch-screens by overlaying geo-referenced historic maps of their area from a large archive. He has a background in photojournalism and has his Master’s degree from the Interactive Telecommunications Program at NYU.

Peter Horvath, Design Director

Peter Horvath focuses on the importance of design in providing meaningful experiences. With a background in design research, he made his mark as a technologist at O'Reilly Media. Later he blogged for Make Magazine, acted as a member of the Council of the Internet of Things, and co-founded Ignite Toronto. He attended the Interactive Telecommunications Program at NYU.

Karen Loughrey, Community Director

Karen Loughrey is a lifelong "nature nerd" and keen amateur photographer. She has spent most of her career in leadership roles for major corporations in the UK. Her experience includes key account management, business development, marketing, technical writing, strategic planning and project management. She has also been involved in many graduate coaching and mentoring initiatives. A seasoned traveler with almost 50 countries under her belt, Karen has spent time as a volunteer working on a lion monitoring project in South Africa and has trekked to the top of Mount Kilimanjaro in Tanzania.

David Munson, Education Director

David Munson is a science writer and educator who is looking for new ways to help people of all ages discover and explore their connection with nature. A Cornell grad with a background in entomology and agriculture, he has published hundreds of articles on science, education and other subjects as a freelance writer and the former Science News Writer for the University of Maine. He had played a leadership role in several education-focused nonprofits and has maintained an active presence in the classroom, encouraging students (and teachers) to become a part of the Project Noah community.