Project Noah

Project Noah is a tool to explore and document wildlife and a platform to harness the power of citizen scientists everywhere.

Join Project Noah Today

About Project Noah

Project Noah is an award-winning software platform designed to help people reconnect with the natural world. Launched out of NYU’s Interactive Telecommunications Program in early 2010, the project began as an experiment to mobilize citizen scientists and build a digital butterfly net for the 21st century. Backed by National Geographic, Project Noah is mobilizing a new generation of nature explorers and helping people from around the world appreciate their local wildlife. Our community is harnessing the power and popularity of new mobile technologies to collect important ecological data and help preserve global biodiversity.

Our ultimate goal is to build the go-to platform for documenting all the world’s organisms, and through doing this we hope to develop an effective way to measure Mother Nature’s pulse. By developing tools to help the mobile masses share their encounters with nature, we are building a powerful force for crowdsourcing ecological data collection and an important educational tool for wildlife awareness and preservation. We hope you’ll support us on this mission by joining Project Noah today.

Yasser Ansari Yasser Ansari Martin Ceperley Martin Ceperley Peter Horvath Peter Horvath Danièle Pralong Danièle Pralong

Yasser Ansari, Chief Leaf

Yasser Ansari studied molecular biology and bioinformatics at U.C. San Diego and spent time researching plant genomics at the Salk Institute for Biological Studies. After the lab, he moved into the wireless industry where he helped design and develop hand-held radiation detectors, gaming accessories, and new mobile software at companies including Kyocera, Qualcomm, and Peek. He earned his Master’s degree from NYU’s Interactive Telecommunications Program and holds several technology patents.

Martin Ceperley, CTO

Martin Ceperley is a hacker/developer who has launched his own app, Historic Earth, and software development company Emergence Studios. Historic Earth lets mobile users explore history with their touch-screens by overlaying geo-referenced historic maps of their area from a large archive. He has a background in photojournalism and has his Master’s degree from the Interactive Telecommunications Program at NYU.

Peter Horvath, Design Director

Peter Horvath focuses on the importance of design in providing meaningful experiences. With a background in design research, he made his mark as a technologist at O'Reilly Media. Later he blogged for Make Magazine, acted as a member of the Council of the Internet of Things, and co-founded Ignite Toronto. He attended the Interactive Telecommunications Program at NYU.

Danièle Pralong, Director of Community & Development

Danièle Pralong earned her Bachelor of Natural Sciences and PhD degrees from the University of Lausanne in Switzerland. She has spent most of her career in academic and company-based research positions in Switzerland, the UK and Australia. She is driven by a passion for innovation and bridging divides across disciplines, which has taken her to work on a wide selection of topics ranging from amphibian biology through neurosciences to virtual reality. She has been a scientific consultant to start-ups and government agencies, and is an inventor on technology patents.